Header

Introduction

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About

The Project

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About

These brand guidelines serve as a reference for the essential elements that make up the Accelerate Prosperity brand and how they should be used. By following the recommendations in this guide, we will be able to establish a consistent look and feel across all communications, in every country where Accelerate Prosperity works, which will help us maintain a clear, strong brand identity. The goal of these guidelines is to ensure that Accelerate Prosperity and its work are always presented in the best possible light

Brand’s

Guidelines

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Typography

Montserrat-Alphabets
Oswald-Alphabets

colour palette

iconography

UX Research

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Research Goals

Methodologies

Assumptions

Competitive

Analysis

We have 4 competitors Combinator, …

Srengths

Srengths

Srengths

Srengths

  • One of the pioneer incubator

  • Big alumni network

  • Rigorous vetting process

  • 125k USD funds are dispersed in each session

  • 125k USD funds are dispersed in each session

  • Strong market presence worldwide

  • Healthy number of startups & investment

  • Rigorous vetting process

  • Site looks semi modern

  • Received funding from Google, Samsung, US State

  • Good social media presence

  • Clear CTAs

  • Site looks very modern

  • Good, in your face, call to action

  • Partners and donors list is good

  • Good social media presence

  • Connected with some eco- systems of abroad

  • Site looks semi modern

Weaknesses

Weaknesses

Weaknesses

Weaknesses

  • Difficult induction process

  • You have to move to Silicon Valley

  • Rigorous vetting process

  • 3 months Program, is hardly adequate time to validate your idea

  • They focus only on fundable startups

  • They just need 1-2 companies a year to become really successful, and the rest can fail

  • Portfolio, their main strength, not that well presented

  • CTA not very clear

  • Limited information about their programs or venture on the site

  • Not very great social media Presence

  • Based only in Karachi

  • Setup fund is sometimes more than funding businesses

  • Site’s design lack clear hierarchy

  • 3 months Program, is hardly adequate time to validate your idea

User

Persona

User personas are a commonly used tool in UX design Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem

“Check thematic areas where AP invests, and also monitor their last two years’ progress“

Beth Hart

32 years old, Portfolio Manager | USAID

Demographic Profile

Location: Office Gender: Male Education: MS International Business Devices: Laptop Status: Married

Attitudes

  • Needs to find required data as quickly as possible to finish her evaluation

Goals

  • Gather statistical data like AP’s thematic areas of investment and last year’s numbers required to prepare her portfolio report

“I want a market strategy overhaul, to reach and attract more end users in buying my products “

Ali Baig

32 years old, Portfolio Manager | USAID

Demographic Profile

Location: Office Gender: Male Education: MS International Business Devices: Laptop Status: Married

Attitudes

  • Needs to find required data as quickly as possible to finish her evaluation

Goals

  • Gather statistical data like AP’s thematic areas of investment and last year’s numbers required to prepare her portfolio report

SiteMap

The Sitemaps protocol allows a webmaster to inform search engines about URLs on a website that are available for crawling.

Co-working space3.13.2AP's Fast TrackProgram5.1Gallery5.2EventsHOME0.0AboutUs1.11.2Supporter &partnersImpact &Footprints1.3Mentors6.2Alumni 6.11.0AboutServices2.0Apply3.0Work with us4.0Resourses5.0Communities6.0Search7.0InternationalCertificate InEntrepreneurship2.1Financing services2.22.3National HealthIncubator(NHI)2.4BusinessAccelerationEdVenture2.5Co-Working Space2.6

Wireframes

The Sitemaps protocol allows a webmaster to inform search engines about URLs on a website that are available for crawling.

DESIGN

DETAILS

DESIGN

Home Page

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About

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Apply

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Resources